Promoting Boost: Love your work Adidas!

Love this kind of PR!! Having some fun with the key message and hoping it’s cool enough to go viral.

I work for Rebel Sport so this clip particularly stood out for me. The Boost is a new “revolutionary” new mid-sole for runners and I’ve been very interested to see how Adidas will go about promoting it.

This YouTube video is cute, funny, and engaging.

Love your work Adidas!

runrun

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